What’s keeping my spirits up throughout various pandemic-related quarantines? Looking forward to the next snack. A warm cup of chai , a piece of sourdough slicked with tahini butter : That’s how I’m getting my work-from-home kicks. I realize this is a lot of pressure to put on snacks, which is why the launch of virtual pop-up The Shelf is the best news I’ve heard all year.
Running through the end of March, the online snack store is highlighting delicious and sustainably minded cookies , chips , coffee , plant-based milk , and more—all hand-curated by Goldune founder Azora Zoe Paknad. Just like Goldune’s home goods roster ( stylish composters , biodegradable sponges , and cute counter caddies ), each product on The Shelf is there to help shoppers cut through the green- and virtue-washed labels. “I went out into the world specifically looking for women- and BIPOC-led food brands who I felt set the bar really high in four main categories: Packaging, conservation, agriculture, and upcycling,” Paknad says.
Currently, 83 percent of products on The Shelf are women-owned, and 33 percent are founded by people of color. The decision to include diversity as a curation metric was a no-brainer for Paknad, who is Iranian American. Before starting Goldune, she rarely saw herself or her family represented in marketing campaigns for sustainable products like, as she puts it, “waifish white influencers hawking $600 hemp pants that only go up to a size 8.” So she created the store she wished existed.
But back to the snacks. Each brand you’ll find on The Shelf is taking a different approach to address the climate crisis. Though, Paknad says, they all have one thing in common: “They chose the future and they chose to be part of the solution, even when it's hard.” So, the spicy seaweed sprinkles electrifying my lunchtime salads and roasted veggies happen to be made from carbon-sequestering kelp. This umami-packed popcorn was grown and manufactured using 100 percent renewable energy. And this baking mix company turns would-be wasted by-products into drool-worthy cookies and brownies .
There’s a ton of good snacks on The Shelf, but these six are the ones that’ll be fueling my work days all month long.
Source : food
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