Three spice company founders explain the benefits of purchasing high-quality, thoughtfully sourced, single-origin spices:
They Taste Great
Just like with any ingredient you buy, the way spices are grown, harvested, and produced matters. Ethically sourced single-origin spices pass through few to no middlemen compared to some spices, which can change hands up to 10 times and take years to reach the consumer, losing flavor along the way. “[Our spices] get to customers as early as three months from harvest,” says Sana Javeri Kadri, the founder of Diaspora Co.
It Benefits the Farmers Who Grow It
Zameen founder Rushi Sanathra built his company around addressing the financial insecurity farmers face. Companies like his and Javeri Kadri’s go straight to the farmer (or a trusted farm network) to share how their business works from packaging to payment. They pay significantly above market price, and some, like Diaspora, are finding ways to offer health insurance, an industry rarity.
You Get More Bang For Your Buck
You might feel sticker shock when you see the prices of the spices recommended here. A faster production cycle and equitable pay for farmers costs more. But a little goes a long way. “Ours are a bit more expensive,” explains Atef Boulaabi, owner of SOS Chefs , “but because they’re well-sourced and more flavorful, you end up needing less to cook. That’s value.”
Source : food
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